Financial Strategy
A senior operator helps connect financial priorities to company strategy, providing practical judgment for planning, resource allocation, and high-stakes decisions.
Get senior financial leadership without waiting for a permanent executive hire. Veep connects founder-led and growth-stage companies with vetted operators who take ownership of cash flow, forecasting, reporting, fundraising support, and high-stakes financial decisions. Engagements are scoped to your priorities, giving your leadership team practical capacity, clearer visibility, and experienced judgment when the business needs it most.
Flexible senior finance support for critical decisions, operating visibility, fundraising, and financial execution.
A senior operator helps connect financial priorities to company strategy, providing practical judgment for planning, resource allocation, and high-stakes decisions.
Improve visibility into cash position, financial risks, and upcoming priorities with hands-on support designed around your company’s operating context.
Build clearer forecasting and reporting practices so founders and leadership teams can understand performance and act with greater confidence.
Veep matches companies with vetted senior operators who can own urgent finance priorities before a permanent CFO is hired. Support may include financial strategy, forecasting, reporting, cash flow visibility, fundraising, and broader operating decisions. Engagements are scoped to the work through advisory, project-based, or ongoing models, with a 30-day fit guarantee that reduces the risk of bringing in outside leadership.
Get senior financial ownership matched to the work, urgency, and context of your company.
Work with former founders, CEOs, C-suite executives, and functional leaders—not junior generalists.
Veep selects a matched operator based on your priority, company stage, function, industry, and fit.
Operators step into the work and own outcomes instead of leaving recommendations for your team to execute.
A 30-day fit guarantee gives you the option to replace an operator or walk away.
Experienced builders helping founders access senior operating talent.
Co-Founder
Dave Garcia is a Co-Founder of Veep, bringing decades of experience building and scaling products inside high-growth startups. Throughout his career, Dave has launched products from the ground up, led critical organizational pivots, and guided companies through successful exits. His deep understanding of what it takes to move fast without sacrificing quality shapes Veep's approach to matching companies with senior operators who can immediately own outcomes. At Veep, Dave focuses on helping founders and CEOs offload urgent, high-impact work so they can concentrate on strategic priorities. He is passionate about giving founders access to the same caliber of operating talent that only the largest companies typically enjoy, ensuring critical work never sits idle waiting for a permanent hire.
Co-Founder
Jian Yang is a Co-Founder of Veep with an extensive background in raising capital, scaling companies, and leading organizations through successful exits. His experience spans multiple high-growth environments where he directly navigated the operational and financial challenges that founders face daily. Jian co-founded Veep to give other founders and executives access to senior-level operating expertise without the delays and risks of traditional hiring processes. He is dedicated to helping companies move critical initiatives forward with the same rigor and judgment he applied while building and scaling his own ventures. At Veep, Jian focuses on ensuring clients receive matched operators who bring both strategic insight and hands-on execution, helping founder-led and investor-backed companies grow smarter and faster.
Co-Founder
Mark Newhouse is a Co-Founder of Veep, known for building brands, transforming organizations, and successfully selling startups over the course of his career. His broad experience across company stages and industries gives him a unique perspective on the operational gaps that emerge as businesses scale. Mark co-founded Veep to address a recurring problem he witnessed firsthand: critical work without clear ownership, left to founders and CEOs already stretched thin. He is committed to building alongside founders, providing them with vetted senior operators who step in immediately and take ownership of high-impact priorities. At Veep, Mark emphasizes clean handoffs and guaranteed fit, ensuring that every engagement delivers real results and lasting continuity for the businesses Veep serves.
Virtual CFO services can include financial strategy, cash flow visibility, forecasting, reporting, fundraising support, and guidance for high-stakes decisions. The exact scope is shaped around the company’s priorities and operating context. Veep’s operators may work through advisory, project-based, or ongoing engagements, taking practical ownership of the work rather than simply delivering recommendations.
Talk with Veep about the finance work that needs an owner.
Access to a curated network of vetted senior operators
Former founders and executives bring hands-on operating judgment
A defined fit guarantee supports confident operator engagement
Share your priorities and learn whether a matched virtual CFO operator can help move them forward.
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