CFO Services for Small Business and Startups

Get senior financial leadership without committing to a permanent executive hire. Veep matches founder-led companies and growing businesses with vetted operators who can own forecasting, financial planning, fundraising support, reporting, and other critical priorities. Flexible engagements provide hands-on execution, clear accountability, and continuity while your company builds the capacity to move forward with confidence.

Senior fractional CFO reviewing startup financial reports with founders

Our CFO Services for Small Business and Startups

Flexible senior operating support helps growing companies address urgent finance priorities without immediately making a permanent hire.

Operating Partners

Veep matches founder-led companies with vetted senior operators who can own finance priorities, high-stakes decisions, and execution before a permanent CFO hire.

Flexible Engagements

Choose advisory, project-based, or ongoing support scoped to the work, helping your company access CFO-level ownership without a long-term executive commitment.

Operating Capacity

Add experienced financial leadership when growing complexity creates more work than founders or existing teams can effectively absorb on their own.

Matched CFO Capacity

Senior Financial Leadership Without Permanent Hiring

Veep gives small businesses and startups access to vetted senior operators who step into finance priorities and own outcomes. Support can cover urgent financial work, fundraising, reporting, planning, and other high-impact initiatives. Engagements are scoped to the work rather than a multi-year commitment, helping founders gain practical leadership and execution while preserving flexibility as the company evolves.

Fractional CFO presenting financial strategy to startup leadership
The Veep Difference

Why Choose Veep?

Veep combines senior operating experience with a managed matching model built around ownership and fit.

Senior Expertise

Access former founders, CEOs, GMs, C-suite executives, and functional leaders with hands-on operating experience.

Matched Fit

Operators are selected for the company stage, business context, urgency, function, and specific priority at hand.

Outcome Ownership

Your operator steps into the work and owns results instead of leaving recommendations for your team to execute.

Flexible Commitment

Engagements can pause, extend, or scale without forcing a permanent executive hiring decision.

Meet The Veep Team

Experienced founders and operators built Veep to help companies move faster.

Portrait of Dave Garcia, Co-Founder of Veep

Dave Garcia

Co-Founder

Dave Garcia is a Co-Founder of Veep, bringing decades of experience building and scaling products inside high-growth startups. Throughout his career, Dave has launched products from the ground up, led critical organizational pivots, and guided companies through successful exits. His deep understanding of what it takes to move fast without sacrificing quality shapes Veep's approach to matching companies with senior operators who can immediately own outcomes. At Veep, Dave focuses on helping founders and CEOs offload urgent, high-impact work so they can concentrate on strategic priorities. He is passionate about giving founders access to the same caliber of operating talent that only the largest companies typically enjoy, ensuring critical work never sits idle waiting for a permanent hire.

Portrait of Jian Yang, Co-Founder of Veep

Jian Yang

Co-Founder

Jian Yang is a Co-Founder of Veep with an extensive background in raising capital, scaling companies, and leading organizations through successful exits. His experience spans multiple high-growth environments where he directly navigated the operational and financial challenges that founders face daily. Jian co-founded Veep to give other founders and executives access to senior-level operating expertise without the delays and risks of traditional hiring processes. He is dedicated to helping companies move critical initiatives forward with the same rigor and judgment he applied while building and scaling his own ventures. At Veep, Jian focuses on ensuring clients receive matched operators who bring both strategic insight and hands-on execution, helping founder-led and investor-backed companies grow smarter and faster.

Portrait of Mark Newhouse, Co-Founder of Veep

Mark Newhouse

Co-Founder

Mark Newhouse is a Co-Founder of Veep, known for building brands, transforming organizations, and successfully selling startups over the course of his career. His broad experience across company stages and industries gives him a unique perspective on the operational gaps that emerge as businesses scale. Mark co-founded Veep to address a recurring problem he witnessed firsthand: critical work without clear ownership, left to founders and CEOs already stretched thin. He is committed to building alongside founders, providing them with vetted senior operators who step in immediately and take ownership of high-impact priorities. At Veep, Mark emphasizes clean handoffs and guaranteed fit, ensuring that every engagement delivers real results and lasting continuity for the businesses Veep serves.

Frequently Asked Questions

What does a CFO for a small business do?

A CFO for a small business provides senior financial leadership without necessarily becoming a permanent full-time hire. The role may include financial planning, forecasting, reporting, fundraising support, cash and performance visibility, and ownership of urgent finance initiatives. Through Veep, a matched senior operator can work hands-on within the business and focus on the priorities that matter most at its current stage.

At what size does a company need a CFO?

What are the three most important qualities of a CFO?

What types of finance work can a fractional CFO handle?

How does Veep match a CFO operator to a company?

Can a startup hire CFO support without making a permanent commitment?

How quickly can a CFO operator be matched and deployed?

What happens if the matched CFO operator is not the right fit?

Still Have CFO Services Questions?

Talk with Veep about the financial work your company needs owned.

Built For Trust

Awards and Recognition

Veep senior operator network trust indicator

Senior Operator Network

Invite-only network of vetted senior operating leaders

Veep managed matching model trust indicator

Managed Matching Model

Structured matching based on work, urgency, stage, and fit

Veep 30-day fit guarantee trust indicator

30-Day Fit Guarantee

Operator swap or walk-away option under stated terms

Put Senior Finance Ownership To Work

Share your priorities and learn how Veep can match your company with the right CFO operator.

Contact Us Today

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