Operating Partners
Vetted senior operators step into urgent priorities across finance, operations, people, strategy, product, fundraising, and go-to-market, taking ownership of measurable outcomes.
Family businesses face a unique mix of growth decisions, leadership transitions, family dynamics, and operational priorities. Veep connects founder-led, owner-led, and multi-generational companies with vetted senior operators who take ownership of critical work across finance, operations, people, strategy, and go-to-market—helping leaders move important initiatives forward without immediately committing to a permanent executive hire.

Flexible senior operating support for family businesses navigating growth, complexity, succession, and critical execution priorities.
Vetted senior operators step into urgent priorities across finance, operations, people, strategy, product, fundraising, and go-to-market, taking ownership of measurable outcomes.
Choose advisory, project-based, or ongoing support scoped around the work itself, helping family businesses access experienced leadership without a permanent commitment.
Add senior capacity when important work lacks a clear owner, with matched operators supporting execution, documentation, continuity, and clean handoffs.
Family-owned companies often need experienced leadership without adding another permanent executive role immediately. Veep matches businesses with senior operators who understand complex operating environments and take responsibility for the work—not just recommendations. Support can address finance, go-to-market, operations, product, people, fundraising, or strategy, giving owners and executives greater focus while critical initiatives continue moving.

Veep provides senior ownership for important work that cannot wait for a permanent hire.
Access former founders, CEOs, GMs, C-suite executives, and experienced functional leaders.
Receive a managed match based on your priority, company stage, function, industry, and business context.
Operators step into the work and own outcomes instead of leaving recommendations for your team to execute.
Structure support around the initiative, with options to pause, extend, scale, or transition cleanly.
Experienced builders helping companies move critical work forward.

Co-Founder
Dave Garcia is a Co-Founder of Veep, bringing decades of experience building and scaling products inside high-growth startups. Throughout his career, Dave has launched products from the ground up, led critical organizational pivots, and guided companies through successful exits. His deep understanding of what it takes to move fast without sacrificing quality shapes Veep's approach to matching companies with senior operators who can immediately own outcomes. At Veep, Dave focuses on helping founders and CEOs offload urgent, high-impact work so they can concentrate on strategic priorities. He is passionate about giving founders access to the same caliber of operating talent that only the largest companies typically enjoy, ensuring critical work never sits idle waiting for a permanent hire.

Co-Founder
Jian Yang is a Co-Founder of Veep with an extensive background in raising capital, scaling companies, and leading organizations through successful exits. His experience spans multiple high-growth environments where he directly navigated the operational and financial challenges that founders face daily. Jian co-founded Veep to give other founders and executives access to senior-level operating expertise without the delays and risks of traditional hiring processes. He is dedicated to helping companies move critical initiatives forward with the same rigor and judgment he applied while building and scaling his own ventures. At Veep, Jian focuses on ensuring clients receive matched operators who bring both strategic insight and hands-on execution, helping founder-led and investor-backed companies grow smarter and faster.

Co-Founder
Mark Newhouse is a Co-Founder of Veep, known for building brands, transforming organizations, and successfully selling startups over the course of his career. His broad experience across company stages and industries gives him a unique perspective on the operational gaps that emerge as businesses scale. Mark co-founded Veep to address a recurring problem he witnessed firsthand: critical work without clear ownership, left to founders and CEOs already stretched thin. He is committed to building alongside founders, providing them with vetted senior operators who step in immediately and take ownership of high-impact priorities. At Veep, Mark emphasizes clean handoffs and guaranteed fit, ensuring that every engagement delivers real results and lasting continuity for the businesses Veep serves.
Family business consulting provides experienced guidance and operating support for companies owned or led by family members. It can address growth, leadership capacity, organizational priorities, finance, operations, people, strategy, and continuity. Veep’s model goes beyond recommendations by matching family businesses with senior operators who can take ownership of defined work through advisory, project-based, or ongoing engagements.
Talk with Veep about the work that needs an experienced owner.
Access to a curated network of vetted senior operators.
Former founders and executives bring hands-on operating experience.
A 30-day fit guarantee helps reduce engagement risk.
Tell Veep what needs ownership, and explore a senior operator match for your business.
To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.
To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.