Operating Partners
Veep matches companies with vetted senior operators who can own finance priorities, guide high-stakes decisions, and deliver measurable outcomes rather than recommendations.
Move finance priorities forward with senior operating support matched to your company’s needs. CFO Assist connects founder-led and growth-stage companies with vetted operators who can own urgent financial work, improve decision-making, and create momentum before a permanent executive hire is made. Get hands-on capacity, flexible engagement terms, and a clearer path through complex financial challenges.

Flexible senior operating support for urgent finance priorities, embedded execution, and critical decisions before a permanent hire.
Veep matches companies with vetted senior operators who can own finance priorities, guide high-stakes decisions, and deliver measurable outcomes rather than recommendations.
Choose advisory, project-based, or ongoing support scoped to the work, helping your company add senior finance capacity without a long-term hiring commitment.
Access managed operating capacity for finance and related priorities, with matched expertise, hands-on ownership, and continuity when the work is complete.
CFO Assist gives founders and executives access to experienced operators who step into urgent finance work and own outcomes. Support can address a specific initiative or provide ongoing operating capacity, depending on the need. Veep matches each operator to the company’s stage, priorities, and context, helping critical work move forward without immediately committing to a permanent executive hire.

Veep combines senior operating judgment with a managed model built around ownership, fit, and continuity.
Work with former founders, CEOs, GMs, C-suite executives, and experienced functional leaders.
Receive an operator selected for your priority, company stage, function, industry, and business context.
Operators step into the work, retain judgment, and take responsibility for meaningful execution.
Scale, pause, or extend support around the work instead of committing immediately to permanent headcount.
Experienced builders helping companies move critical work forward.

Co-Founder
Dave Garcia is a Co-Founder of Veep, bringing decades of experience building and scaling products inside high-growth startups. Throughout his career, Dave has launched products from the ground up, led critical organizational pivots, and guided companies through successful exits. His deep understanding of what it takes to move fast without sacrificing quality shapes Veep's approach to matching companies with senior operators who can immediately own outcomes. At Veep, Dave focuses on helping founders and CEOs offload urgent, high-impact work so they can concentrate on strategic priorities. He is passionate about giving founders access to the same caliber of operating talent that only the largest companies typically enjoy, ensuring critical work never sits idle waiting for a permanent hire.

Co-Founder
Jian Yang is a Co-Founder of Veep with an extensive background in raising capital, scaling companies, and leading organizations through successful exits. His experience spans multiple high-growth environments where he directly navigated the operational and financial challenges that founders face daily. Jian co-founded Veep to give other founders and executives access to senior-level operating expertise without the delays and risks of traditional hiring processes. He is dedicated to helping companies move critical initiatives forward with the same rigor and judgment he applied while building and scaling his own ventures. At Veep, Jian focuses on ensuring clients receive matched operators who bring both strategic insight and hands-on execution, helping founder-led and investor-backed companies grow smarter and faster.

Co-Founder
Mark Newhouse is a Co-Founder of Veep, known for building brands, transforming organizations, and successfully selling startups over the course of his career. His broad experience across company stages and industries gives him a unique perspective on the operational gaps that emerge as businesses scale. Mark co-founded Veep to address a recurring problem he witnessed firsthand: critical work without clear ownership, left to founders and CEOs already stretched thin. He is committed to building alongside founders, providing them with vetted senior operators who step in immediately and take ownership of high-impact priorities. At Veep, Mark emphasizes clean handoffs and guaranteed fit, ensuring that every engagement delivers real results and lasting continuity for the businesses Veep serves.
CFO services provide senior financial leadership and operating support without requiring an immediate permanent hire. Depending on the engagement, a CFO operator may help own urgent finance priorities, support high-stakes decisions, improve financial visibility, or guide a specific initiative. Veep structures support around the work and matches companies with experienced operators selected for their stage, priorities, and business context.
Talk with Veep about the finance priority your company needs to move forward.
Experienced leaders selected for practical operating judgment
Structured matching based on work, context, urgency, and fit
Option to replace the operator or walk away without penalty
Share your priority and learn how Veep can connect you with senior operating support.
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To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.