top of page
.png)
SECTORS
Retail/DTC
Fashion & Beauty
Data / Insights
Media Strategy
Digital Marketing
ABOUT JENNIFER
Omnichannel marketer with deep expertise in data, media & storytelling who puts the customer at the center of strategy and uses marketing to drive business results.
4x
NEW CUSTOMER GROWTH
​
Accelerated acquisition and revenue through paid-owned-earned marketing strategy as interim CMO of Henry Rose.
14%
NEGOTIATED VALUE
​
Maximized impact of LVMH brands’ media investments through Group-level negotiations with agencies, platforms and partners
6x
CUSTOMER GROWTH
​
Reimagined Macy’s digital media strategy across 33m+ active customers to drive omnichannel sales results through personalized messaging.
SUPERPOWERS
CAPABILITIES
Omnichannel Strategy & Transformation
Audience Development & Customer Data
Customer Acquisition, Retention & Loyalty
Media Leadership & Innovation
Brand Development & Voice
Partnerships & Win-Win Negotiations
.png)
The Connector: Jennifer bridges content, media, data and commerce—aligning teams and tech to create marketing strategies that resonate with consumers.
The Alchemist: Jennifer balances the art and science of marketing, turning insights into growth. She helps brands make the most of their data to move faster, smarter, and more creatively.
bottom of page